To increase trial and collect first part data, a leading household brand distributed a samples to consumers through a custom and secure web experience. The campaign included leveraging the brand’s existing media plan, and leveraged our unique targeting capabilities to only allow certain consumers to claim the sample.
To increase ratings & reviews on their retailers’ website, a leading skincare brand distributed a samples to a highly targeted audience. The campaign included the acquisition of reviews on syndication networks and on social media.
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To increase sales on their e-commerce sites, a notable fragrance brand distributed 7 vial-on-card samples to consumers through a consumer-funded sampling program. The campaign included promotion through media partnerships, and add-to-cart connectivity to drive purchases to their e-commerce site.